Why Online Grocery Business is Gaining Popularity in the E-Commerce Industry?

Updated on 26.03.2021

From shopping on the high streets to buying everything online, consumer behavior towards purchasing things has evolved over a period of time. The tech generation prefers getting everything done with a swipe or a click.

Earlier they were buying stuff like books, clothes, and gadgets online but now they depend on these platforms for their day-to-day needs as well. Last year, due to the Coronavirus outbreak, the online grocery giants witnessed a sharp jump in the demand for groceries and essential product delivery.

The Rise of the Grocery Industry: Emerging Online Grocery Stores

The grocery industry is making headway. Grocery sales through online platforms represent a very small part of the overall grocery retail market but are amongst the fastest-growing segment. And that means, there is still a lot of scope for entrepreneurs to invest in this industry.

The global online grocery market size was 27.5 billion US$ and it is expected to reach 129.5 billion US$ by the end of 2025, with a CAGR of 24.8% during 2019–2025.

That is HUGE!

Even before the pandemic hit the world, people’s shopping behavior was shifting to digital. Many product categories were very quickly disrupted by digital, like books and entertainment, whereas some products like apparel and consumer electronics started moving rapidly towards digital since the pandemic. The most notable transformation is of the grocery industry, before the pandemic in the initial stage, people worldwide had widely started ordered their groceries from eCommerce websites. Now, the impact of COVID-19 on the grocery industry seems to be quite positive!

Stock Image

Along with that, the emergence of eCommerce as a shopping mode has increased the accessibility to various local and international brands. Buyers have a wide range of products to choose from and local grocery store owners have better opportunities to grow their business.

Online Grocery Industry: Top Market Players

Since the customer base has increased, online grocers are also supposed to cater to their needs. The top online grocers are increasing at a 3x rate year-over-year and the whole sector is also growing at an impressive annual rate.

Source: FATbit Technologies

Setting up Online Grocery Marketplace in 2021

Online grocery stores are becoming popular as the business promises good revenue due to a large customer base. If you are planning to set up an online grocery marketplace then specialized online grocery shopping platforms like Growcer would be the best choice. With the help of this impeccable hyperlocal marketplace platform, you can get an eCommerce marketplace built exclusively for your grocery business.


  1. Multilingual Functionality
  2. Multiple Payment Options
  3. Self Pick-up (BOPIS)
  4. PWA (Progressive Web App)
  5. Delivery Scheduler
  6. Review & Rating System
  7. Cart Sharing
  8. Secure Payment
  9. Easy Delivery Management
  10. Fully Customizable

Types of Mobile Apps Required For Online Grocery Marketplace

Most of us while talking about a grocery mobile app would think of a grocery shopping app only. We often forget to consider the delivery boy app while planning our online grocery business. Growcer also comes with ready-made Mobile Apps for your online grocery business.

Let’s take a look at the main features of the grocery mobile apps:

Grocery Mobile App For Buyers

A grocery ordering app allows customers to buy groceries and provide them home delivery services as per their preferred time. Here, I am listing the important features of a grocery ordering app (buyer app):

  • Hassle-free Registration
  • Smart Search Feature
  • Wishlist
  • Cart Sharing
  • Recommendations & Reviews
  • Price Comparison
  • Click and Collect (Buy Online, Pick Up In-Store)
  • Order Tracking
  • Multiple Payment Options
  • Social Media Login
  • Order Management
  • Progressive Web App
  • Wallet Management
  • Easy Checkout Process
Mobile App for Online Grocery Buyers

Grocery Mobile App For Delivery Staff

Grocery delivery app development is required to streamline the grocery delivery process. A grocery delivery app is used by all the delivery boys to ensure a seamless and on-time delivery of the orders. Here, I am listing the important features that you should consider for grocery delivery app development (delivery boy app):

  • Easy Registration
  • Profile Management
  • Wallet Management
  • Order Management
  • Email Notification
  • Geo Location
  • Delivery History
  • Earning Status
  • Convenience of Operation
Mobile App for Online Grocery Delivery Staff

Check how Growcer ensured the safety of buyers as well as the delivery staff during the Coronavirus pandemic by introducing special safety features:

COVID-19 Safety Features For Online Grocery Mobile App

Make the best out of this opportunity and invest in a rising eCommerce industry. Start your online grocery marketplace with Growcer!

Visit the website or try the demo for a better understanding of this robust online grocery platform.

Next: Types of Business Models For Online Grocery Business



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